India Expands Fruit Exports, Explores New Markets
India’s fruit exports have grown by 47.5% in the past five years, prompting the government to explore new markets. Free trade agreements (FTAs) with the UAE and Australia have boosted fruit exports to these countries by 27% and 6%, respectively.
Government Initiatives to Boost Exports:
Quality assurance & branding: Ensuring India’s fruits maintain high standards.
Cold chain infrastructure: Developing post-harvest facilities, reefer vehicles, and testing labs to maintain freshness.
New market entry: Collaborating with APEDA and NPPO to expand exports to Australia, Europe, and the USA.
Sea protocol development: Enabling cost-effective exports to long-distance markets.
Key Achievements:
Pomegranates have gained popularity in Western markets, with India sending its first-ever air shipment to the US in 2023.
Bhagwa pomegranates from Maharashtra dominate exports, with 50% sourced from Solapur.
GI tagging of fruits has helped expand their market reach.
With rising global demand, India is strengthening its export ecosystem to benefit farmers and enhance trade competitiveness.
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